Sydney
CONVERTS
Clients I work with are looking for someone who can see the bigger picture of how the revenue funnel works - not just ad copy, or landing pages, or outreach, or deal closing.
They're looking for someone who can put it all together to understand the needs of sales, marketing, operations, AND the customer. More context = more impact (and more ARR).
That's what I bring to the table.
Am I a good fit for you?
If you're a lean, fast-moving SaaS company with a high priority on increasing inbound and outbound efficiency (without the long ramp times and admin burden of a full-time hire), I am exactly who you're looking for.
what I do:
what I don't:
Cold Outreach Strategy & Copy
Warm Email & Nurture Sequence Email Copy
Messaging Audits
Landing Page Conversion Optimization
Competitor Research
SDR Outreach Training
ICP Targeting & Segmentation
Product Marketing & Positioning
Copywriting
Demand Gen (Paid Ads)
CRM Setup/Sales Ops
Website Building (tech side)
Social Media Management
Blog Posts
Field Marketing
Busywork
Why work with me?
I’ve spent the last several years driving results across every stage of the GTM funnel — from cold outreach to closed deals to conversion-focused marketing.
Top-performing SDR at high-growth SaaS companies like Chili Piper, Falkon, and Z Graph — known for strategic targeting, creative messaging, and consistently exceeding pipeline goals.
Cracked new ICPs using deep research, compelling outbound copy, and experiments that turned into repeatable playbooks.
Product Marketing Manager at Chili Piper, where I worked cross-functionally with sales and marketing, led customer interviews, optimized landing page copy, and helped shape pricing strategy.
High-performing AE at Deel, finishing my final quarter at 240% of quota — selling to fast-moving SMBs with full-cycle ownership.
Hosted a top-rated mindset & sales podcast, where I interviewed some of the sharpest operators in SaaS.
Hosted webinars with Sell Better, learning directly from the best in the business — and refining my ability to teach what actually works.
Built a personal LinkedIn audience of 8,000+, focused on actionable sales and marketing strategy — no fluff, just stuff that works.
How to work with me:
To ensure the highest possible standards, I am selective about who I work with, keeping my client list small and highly curated.
As a result, I work on retainer and have a discovery call before taking on any new client. I have outlined my general packages below, but am happy to create something bespoke for your needs.
Engagement Tiers:
Spark
For founders who need to get messaging traction — fast.
Perfect for early experiments or short-term boosts.
Includes:
Cold email & LinkedIn messaging revamp
1 landing page review
1 async Loom review
Slack/email support (1 week turnaround)
Great for new ICPs or pre-launch campaigns.
Rate: $3,500/month
Ramp
For teams ready to dial in their messaging, page flow, and pipeline.
Your core engagement. High-leverage, high-conversion work.
Includes:
Full cold + warm outreach overhaul
ICP + positioning audit
Landing page copy + optimization
Email nurture review
1 async Loom/week
Slack/email async support
1 live strategy call/month
Designed to have a big impact without adding headcount.
Rate: $5,000/month
Scale
For teams that want full-funnel GTM support and async enablement.
Everything in Ramp, plus deep support across the funnel.
Includes:
All Ramp features
SDR onboarding or messaging training
Demo script or talk track refinement
Customer interview support
Enablement templates
Extra live call (biweekly if needed)
Think of this as your part-time head of GTM, without the full-time overhead.
Rate: $7,500/month